Stripe conversion tracking made SIMPLE
Connect your Stripe checkout with website visitors and feed accurate conversion data back to all your marketing platforms.
Easy installation that can be done in minutes
Plug-and-play integrations for marketing platforms
Accurate conversion tracking
Start by adding your website URL here:
Free 7-day trial. No credit card required.
Trusted by these and 1,000+ other companies turning their conversion data into measurable growth
A simple tracking setup that takes less time than your morning coffee
Tracking conversions from Stripe Payment Links can be tricky. But not with Tracklution.
Capture Real Conversions
Stop tracking button clicks, leads, or estimated conversion values
With Tracklution you track genuine checkout data directly from Stripe
Improved Attribution
Accurately link conversions to their respective sources
Pass real purchase data back to analytics and ad platforms with no effort
Scale Your Business
Sending data back to ad platforms trains the algorithms bring you more sales
Make better decisions and grow your business with full view to real sales data
See yourself how to do it in 90 seconds
⬇️ There’s a video waiting for you below. Give it a click! ⬇️
Everything you need for accurate conversion tracking
Stripe Tracker by Tracklution 59€/month
Skip the developer costs and manual work:
For only €59/month, you outsource all technical aspects of your conversion tracking.
Not satisfied? Don't pay - it's that simple.
What is included in ✨ Stripe Tracker by Tracklution ✨ Solve your tracking problems in a matter of minutes | |
|---|---|
✅ Track website behaviour and Stripe checkouts | Remain tracked all times while only paying for what you use during peak times |
300,000 tracked events per month included, exceeding events €0.197 per 1,000 events | |
✅ Unlimited Stripe integration | Track all Stripe payment methods, unlimited payment links and any currencies |
✅ Unlimited marketing platform integrations | Google Ads, Google Analytics, Meta, TikTok, Snapchat, LinkedIn, Microsoft Ads... |
Connect as many platforms as you like! | |
✅ Access to Tracklution Dashboard | Manage everything in one place in a simple dashboard |
See where your customers came from and how much they paid via Stripe | |
✅ All inclusive server-side tracking | No server costs, integration work or technical maintenance |
✅ 1st-party data only | No reliance on 3rd-party cookies |
✅ Short and simple onboarding | Implement in minutes, no developer work involved |
✅ Access to professional support | You can always contact our tracking specialists via email or live chat |
No credit card required, cancel anytime.
Step by step guide: How to track conversions from your Stripe checkout
Follow these steps to integrate your Stripe data with digital advertising platforms like Meta (Facebook & Instagram), Google Ads, Google Analytics, and many more. Tracklution is the only tool you need, and everything is plug-and-play, meaning you can forget all extra hassle with tools like Zapier, CRM, GTM and it's datalayer, json and other nerdy stuff, authentications between tools...
Step 1
Connect your website
4 minutes
Kick off your free 7-day trial by connecting your website to Tracklution by installing a simple tracking code in your website. With this, Tracklution is able to track activities in your website, such as which landing page the client hit and which UTM parameters were present.
This is a super easy step and we'll virtually hold your hand with our clear onboarding guide telling you exactly what you need to do!
Where do you want to install Tracklution?
Step 2
Connect your Stripe data
3 minutes
Follow our guide to configure a webhook to get your purchase data to Tracklution and configure Checkout Session ID to be sent to your website. This will enable Tracklution to connect Stripe payments with your website visitors and from which marketing campaign they came from. 🧙
And again, no worries: We will tell you exactly what to do in our onboarding guide, so you only need access to Stripe and some copy-paste skills!
Step 3
Connect marketing platforms
3 minutes
Next you want to ensure your conversion data is sent back to your marketing algorithms to optimise your performance.
This happens with a few simple clicks: Just link your Tracklution account to Google Ads, Meta Conversion API, Google Analytics, and many other marketing platforms.
🎉That’s it! Sit back and enjoy seamless, accurate Stripe tracking!
That’s it! Sit back and enjoy seamless, accurate Stripe tracking!
Explore the integrations
Connect your accurate Stripe sales data with Google Ads, Google Analytics 4, Facebook and many other Conversion API integrations without any technical skills.
Google Ads
Google Ads API
PopularMeta Conversion API
PopularTikTok
TikTok Events API
Google Analytics 4
GA4 Measurement Protocol
PopularMeta Conversion API
LinkedIn Conversions API
Snapchat
Snap Conversions API (CAPI)
Microsoft Ads
Microsoft Ads
Webhooks
Send data to any URL
And More
Try it yourself!
Don’t just take our word for it
See what our happy customers have to say about cracking the tracking puzzle with Tracklution. Spoiler alert: They love it! 🧡
"Conversion tracking with accurate conversion data is a must to succeed with paid advertising. Tracklution enabled us to elevate the optimization of our Google campaigns to an entirely new level. With Tracklution, we are able to seamlessly connect our conversion data with online advertising."
Joose Pinomaa
CCO
"After switching to Tracklution's server-side tracking, we increased our conversion reporting accuracy by over 35%. This resulted into -15% lower customer acquisition costs and +42% new customers compared to the previous year."
Heiman Safeen
Growth Officer
"I prepared to present a few month project for my e-commerce client to implement the tracking setup they need. But then I ran into you, and you perfectly solved the problem for me and my client. Fantastic! The referral link also generates nice income when you add on clients."
Susanna Aro
Marketing Consultant
"We were able to double our revenue from Meta Ads after switching to Tracklution. Tracklution enables us to flexibly try out new traffic acquisition channels without bothering our developers to build new Conversion API integrations."
Oula Lehtinen
Founder
"I've used Tracklution's server-side tracking tool for one of my e-commerce clients running on Shopify. The implementation was a breeze and it also enables the automation of offline conversion tracking for brick-and-mortar store sales."
Riku Olenius
Freelancer
"We use a booking and payment system that did not support conversion tracking with pixels, for example the automation of Google Ads conversion tracking was impossible. It was super easy to solve this issue with Tracklution. We saw an instant +32,1% uplift in our conversion metrics in Google Ads and Meta Events Manager!"
Nanne Niemi
Co-founder
Everything you need for Stripe conversion tracking
Stripe Tracker by Tracklution 59€/month
Skip the developer costs and manual work:
For only €59/month, you outsource all technical aspects of your conversion tracking.
Not satisfied? Don't pay - it's that simple.
What is included in ✨ Stripe Tracker by Tracklution ✨ Solving your tracking problems since 2019 | |
|---|---|
✅ Track website behaviour and Stripe checkouts | Remain tracked all times while only paying for what you use during peak times |
300,000 tracked events per month included, exceeding events €0.197 per 1,000 events | |
✅ Unlimited Stripe integration | Track all Stripe payment methods, unlimited payment links and any currencies |
✅ Unlimited marketing platform integrations | Google Ads, Google Analytics, Meta, TikTok, Snapchat, LinkedIn, Microsoft Ads... |
Connect as many platforms as you like! | |
✅ Access to Tracklution Dashboard | Manage everything in one place in a simple dashboard |
See where your customers came from and how much they paid via Stripe | |
✅ All inclusive server-side tracking | No server costs, integration work or technical maintenance |
✅ 1st-party data only | No reliance on 3rd-party cookies |
✅ Short and simple onboarding | Implement in minutes, no developer work involved |
✅ Access to professional support | You can always contact our tracking specialists via email or live chat |
Accurate conversion tracking, zero hassle 🫰
Start tracking Stripe conversions today
Insert your website URL below to start your 7 day free trial!
No credit card required, cancel anytime.
Everything you need to know about Stripe tracking 🤓
A.K.A. Frequently Asked Questions
What is Stripe conversion tracking and why it's important?
Stripe Conversion Tracking links your Stripe payments with marketing platforms like Google Ads, Google Analytics, Meta Conversion API, TikTok, and more. It helps you track real conversions from Stripe to ad platforms and optimize your campaigns for better performance.
Accurate conversion tracking is vital for running a sustainable online business. With conversion tracking you get precise data instead of leads or estimated values, and you can connect purchases to their sources accurately. With this you know where your clients came from and which marketing activities to scale further.
This also helps you in running better ad campaigns. By sending high-quality, real conversion data to platforms like Google Ads and Meta, this data enables their algorithms to optimize campaigns effectively, helping you grow your business, reach the right customers, and reduce customer acquisition costs (CAC).
What is server-side tracking, and why is it needed with Stripe?
With server-side tracking, data is collected and stored on a server rather than in the user's browser. As Stripe checkouts happen in an external site (Stripe) and tracking scripts or pixels can’t be added there directly, Stripe customers have been left with very limited tracking capabilities. With server-side tracking, we can bridge this gap by gathering data via Stripe integration.
To ensure you remain unaffected by cookie deprecation, browser and device restrictions such as iOS tracking prevention, and ad blockers, on top of tracking pixels, all data is managed and communicated server-side through secure integrations with marketing platforms, like Facebook Conversion API, Google Ads API, Google Analytics Measurement Protocol, and so forth, to ensure you have the best possible tracking setup in place.
Server-side tracking might sound difficult or technical, but with Tracklution, you don’t need to consider any technical matters of server-side tracking. We handle all the tech work for you.
How difficult is the setup?
Thanks to our tech wizards, the setup is easy peasy. It literally only takes 5 minutes. 🧙You don’t need to write a single line of code or bother your developer team. If you have access to your marketing platforms, such as Google Analytics, Facebook Ads and Google Ads, you’re good to go. We offer detailed instructions and fast support if you need any help.
Which marketing platforms do you support?
Tracklution supports multiple platforms, including: Google Ads, Google Analytics, Meta Conversion API (Facebook & Instagram), TikTok Events API, LinkedIn Ads, Microsoft Ads (Bing), Snapchat Ads.
What does it cost?
Our Stripe tracker costs just €59/month. With this little money, you practically outsource all technical aspects of your conversion tracking and avoid hiring a developer to do this. And, what's best: Nothing squirky, no strings attached - simply, if you're not happy, you don't pay!
The monthly fee includes 300,000 tracked events per month (covering both website visits and Stripe checkouts). Exceeding this limit? Additional events are dynamically added and priced at just €0.197 per 1,000 events. Meaning, you won't be left untracked even in the busiest peak seasons, and you only pay for what you use.
With the monthly fee, you have unlimited access to marketing platform integrations - use as many as you like!
And don't forget - you can try it out and verify everything works with our completely free and non-binding 7-day trial. ✨
How do I get started?
Nice, we thought you'd never ask! To get started:
- Create your Tracklution account
- Connect your website by adding Tracklution script to the site, preferably in the <head> part (e.g. via Google Tag Manager or using a code snippet plugin in Wordpress)
- Connect Stripe by linking your Stripe account to Tracklution. No worries, we cannot access or control your Stripe account; your Stripe account simply starts automatically send checkout data to Tracklution.
- Connect your favourite marketing platforms via our ready-made integrations and start sending accurate conversion data to ad platforms!
I'm in EU. How does Tracklution handle Consent Mode, GDPR and other requirements?
We're also from EU (designed and built in Finland 🇫🇮), so we know exactly what you're talking about! Tracklution also simplifies EU data privacy compliance. During onboarding, just toggle on Consent Mode, and Tracklution automatically reads and implements consent preferences, ensuring seamless compliance with GDPR regulations. Also, all data is naturally stored in EU for our EU clients.
Can Tracklution handle multiple Stripe payment links and products?
Yes! Tracklution supports unlimited Stripe payment links and products. There’s no need for multiple thank-you pages or custom URLs, simplifying tracking across your offerings.
Can I track recurring payments and offline conversions?
Yes! With Tracklution, you can track recurring Stripe payments, offline conversions, and delayed purchases (e.g., post-trial signups), ensuring a complete view of your customer journey.
Do you have packages for agencies?
Yep! Simply send an email to our friendly Partnerships Manager Tim at tim@tracklution.com, and he'll be happy to help you get started.
How can I get support or learn more about Tracklution?
Our team is here to help! Visit our Docs Center or contact us directly via the little chat button on the bottom right corner ↘️ or send us an email to support at tracklution.com!
Seriously, what are you waiting for?
It literally only takes a few minutes of your time to unlock Stripe conversion tracking and scale your marketing results through the roof. Accurate conversion tracking starts here!
7-day trial included. No credit card needed.